We build the software your business runs on
Not generic templates. Web platforms, mobile apps, recruitment systems, retail ERPs — scoped and quoted in person by founders in Abu Dhabi.
Fixed scope before we start. Milestone payments as we go. You're never paying upfront for work you haven't seen.
A founder replies personally at around 1 pm, 7 pm or 10 pm (UAE time).
Start with a fixed price, not a guess
Three ways to start. Tell us what you need and we will agree the scope, fee and timing before paid work begins.
Everything a UAE business needs to look credible online — designed, built, and launched for you.
- 5-page business website, Arabic & English ready
- Domain, SSL & hosting — set up and managed
- Business email (@yourcompany.com)
- Google Business Profile + analytics configured
- Mobile-friendly, SEO basics included
A paid scoping sprint that ends with a fixed-price quote — so you know exactly what your system costs before committing.
- 2 scoping workshops with our founders
- Written scope & feature document
- System architecture recommendation
- Fixed-price build quote — no vague estimates
- 100% credited if you build with us
Your developer disappeared or the project stalled? We audit what exists, stabilize it, and take over — properly.
- Code & infrastructure audit
- Written findings report you own
- Prioritised repair plan, quoted separately
- Hosting, domain & code handover managed
- Optional monthly support retainer
We build and run our own SaaS products
The team you hire ships and operates its own production software — not just brochure sites. Our products are our portfolio.
Custom systems for UAE SMEs
Scope, price and timing are agreed for your project before work begins. Every project is fixed-scope and milestone-based.
Custom POS, inventory, and online store systems for UAE retailers. Multi-branch, multi-currency, VAT-compliant.
Quoted after scopingEnd-to-end recruitment platforms for UAE agencies — visa tracking, candidate pipelines, document management.
Quoted after scopingReplace disconnected spreadsheets and WhatsApp workflows with one clean system your team actually uses.
Quoted after scopingMVPs and production apps for UAE startups and SMEs — web, iOS, Android, or cross-platform.
Quoted after scopingCustom order management, supplier tracking, and reporting for family-run distributors scaling beyond Excel.
Quoted after scopingThe technical groundwork, handled
Domains, hosting, email, security, and online presence — the essentials every business needs but few have time to set up properly. We can take care of these alongside your project, or on their own.
Domain Registration
We register and manage your domain names — your business owns its online identity from day one.
SSL Implementation
Properly configured SSL certificates and HTTPS, so your site and customer data stay secure.
DNS Management
DNS records configured and maintained so your domains, email, and services all resolve correctly.
Hosting & Server Management
We set up, monitor, and maintain your servers — keeping your systems online and performing.
Business Email Setup
Professional @yourcompany.com email addresses, configured and ready for your whole team.
Tech Lead Consultation
On-demand technical guidance — architecture decisions, vendor reviews, and roadmap planning.
SEO & Analytics Setup
Search optimization basics and analytics tracking configured, so you can measure what matters.
Google Workspace Setup
Gmail, Docs, Drive, and Calendar configured and connected to your business domain.
Facebook Business Verification
We handle the setup and verification process for your Facebook & Meta Business accounts.
From conversation to live — in 4 steps
Free 45-minute discovery call
We understand your business, your problem, and what you've tried before. No pitch — just questions.
Fixed-scope proposal in 48 hours
We send a written proposal: exactly what's in, what's out, timeline, and payment milestones. No vague estimates.
Milestone-based delivery
You pay only when you see progress. You sign off before each phase starts.
30 days free after go-live
We stay with you for a month after launch. Bug fixes, tweaks, and team training included at no extra cost.
What makes us different in the UAE market
Fixed Scope. No Surprises.
We define exactly what's included and the price before a line of code is written. Your invoice matches your quote.
Founders in Abu Dhabi
Our founders are in Abu Dhabi. We meet you in person, understand your operation, and deliver accountably.
Arabic & English, Built In
Every system we build runs fully in both languages from day one — not translated as an afterthought months after launch.
Post-Launch Support Included
30 days of free support after go-live. Bug fixes, team training, and tweaks — all included. Monthly retainer available after that.
Questions we hear every day
"Can you do it cheaper?"
We can scope smaller, not cheaper. Tell us what's essential and we'll cut what isn't — not our margin.
"How do I know you'll deliver?"
Milestone payments. You pay the first installment (30%) on signature. The next payment only releases when you approve the first milestone.
"What if I need changes after launch?"
30 days of free post-launch support is included. After that, a small monthly retainer keeps us on call.
"Can we start with a smaller scope?"
Yes. Tell us the most important problem to solve first. We can agree a smaller scope and quote that work before considering later phases.
You pay when you see progress
Milestone-based payments mean you're never paying upfront for work you haven't seen.
Ready to scope your project?
Tell us what you need. A founder will review your enquiry, discuss the scope and explain the next step before you commit to paid work.